WATCH: The 2018 “MTV Movie & TV Awards” Hosted by Tiffany Haddish Scores Double Digit Increase with 3.371 Million Total Viewers; Most Social Show on All of Television

June 19, 2018 07:10 PM Eastern Daylight Time

NEW YORK–(BUSINESS WIRE)–Hosted by Tiffany Haddish, last night’s “MTV Movie & TV Awards” scored a 21% increase across the simulcast with 3.371 million total viewers.

Compared to the same networks which aired the show last year, below are the 2018 “MTV Movie & TV Awards” ratings and viewership numbers:

• P18-34 = 2.24 vs. 1.85, up 21%

• P18-49 = 2.04 vs. 1.63, up 25%

• P2+ Impressions = 3.188MM vs. 2.506MM, up 27%

The telecast was the number one most social show in all of television, even beating the World Cup. It was the most streamed “MTV Movie & TV Awards” ever with 84.6M streams and counting (+88% YoY).

The official #MTVAwards was trending #1 in the U.S. and globally on Monday for the two-hour telecast.

Additionally, three of the top winners of the night, Michael B. Jordan, Chadwick Boseman and Chris Pratt, all trended in the U.S. during the show.

 

Source: Nielsen. LSD coverage ratings and impressions; Nielsen Social Content Ratings, 6.18.18; Delmondo, Facebook views, YouTube views, Twitter views, Instagram views, 4.1.18-6.18.18; Omniture, 4.23.18-6.18.18; Snapchat Analytics, ‘attachment’ views, 4.1.18-6.18.18

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